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Maropost has become a go-to solution for users looking for an affordable and efficient way to send out email campaigns. Users have praised …
Starting at $251 per month
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What is Maropost Marketing Cloud?
Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep…
Recent Reviews
Popular Features
- A/B testing (6)8.484%
- Triggered drip sequences (6)7.070%
- Email deliverability reporting (8)6.969%
- Dashboards (6)6.464%
Pricing
Essential
$251
Cloud
per month 225,000 emails monthly
Professional
$764
Cloud
per month 225,000 emails monthly
Enterprise
$1,529
Cloud
per month 225,000 emails monthly
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.maropost.com/platform/plans
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $251 per month
Product Demos
MYOB Maropost Integration Demo - Simple
YouTube
Email Marketing Automation - Beginners Email Marketing Tutorial | Maropost Demo
YouTube
Maropost Demo How to Run an SMS text to enter contest
YouTube
Personalization Now Simplified With Maropost's Personalization Engine
YouTube
Features
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Product Details
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- Competitors
- Tech Details
- FAQs
What is Maropost Marketing Cloud?
Retail and ecommerce brands can use Maropost Marketing Cloud to build omnichannel campaigns. It supports email, SMS, and web & mobile push. Maropost’s marketing automation solution helps users to stand out from the crowd with personalized omnichannel customer journeys. Built for both speed and scale, Maropost Marketing Cloud comes with pre-built templates and workflows to make it easier to get started—as well as flexibility and sophisticated segmentation tools so there’s no limit to what can be built.
Maropost Marketing Cloud Screenshots
Maropost Marketing Cloud Video
Product Introduction
Maropost Marketing Cloud Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing pages for a seamless customer experience from seeing your email to visiting the site. Maropost also offers consulting services.
Maropost grew quite rapidly in 2014 (500%), with growth expected to continue. Their software supports the campaigns of well-known organizations, including Mastercard, Volvo, Jaguar, Samsung, Prada, and others.
Maropost Marketing Cloud starts at $251.
Reviewers rate Standard reports highest, with a score of 9.6.
The most common users of Maropost Marketing Cloud are from Small Businesses (1-50 employees).
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Reviews and Ratings
(9)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
Maropost has become a go-to solution for users looking for an affordable and efficient way to send out email campaigns. Users have praised Maropost's ability to handle large-scale email blasts, whether to their entire subscriber list or segmented lists. With Maropost, users have experienced an increase in open rates and improved deliverability, leading to better engagement with their audience. This platform has also been a popular choice for users who want all their email needs in one place, as it provides everything necessary for daily email activities and automation.
Switching to Maropost has saved users a significant amount of time in their daily setup process. One of the main benefits that users appreciate is Maropost's superior segmentation and targeting options. This allows them to craft more targeted and personalized email campaigns, resulting in increased sales and user interaction without being perceived as spam.
Not limited to specific industries, Maropost is widely used across organizations, including media and e-commerce brands. It serves as a powerful tool to deploy emails that drive traffic, promote products, and ultimately boost sales. By linking all aspects of the customer journey and tracking their history, Maropost significantly enhances the customer experience, leading to more referrals and repeat customers.
Moreover, Maropost Marketing Cloud enables users to carry out integrated marketing campaigns across multiple channels such as email, social media, and search. With Maropost's capabilities, users can build marketing automation systems that consistently generate qualified leads and buyers. Overall, Maropost proves itself as a reliable solution for managing email marketing and rapidly building successful campaigns. With its user-friendly interface, drag-and-drop email designer, and seamless integrations, users find it easy to navigate the platform and efficiently manage their email contacts.
Attribute Ratings
Reviews
(1-5 of 5)Companies can't remove reviews or game the system. Here's why
July 10, 2020
The Marketing Software Made for Marketers
Score 10 out of 10
Vetted Review
Verified User
We use Maropost to manage our email marketing, and it's proven to be an all around solid tool which lets us build out campaigns in minutes. I highly recommend Maropost Marketing Cloud! Maropost has come a long way in the last few years, with the addition of new tools and UI, helping it keep up with, and blowing past the competitors such as Salesforce, Pardot, etc. The drag-n-drop email designer is great, and has all the integrations we need. Overall, Maropost is easy to use for email marketing, better priced than the competition, and is a great tool to manage all of your email contacts.
- Campaign builder.
- Drag and drop email builder.
- Integrations.
- It has more features than I know how to keep up with.
- Driving more MQLs.
- More opportunities.
- More marketing attributed revenue.
90%
9.0
90%
9.0
100%
10.0
July 10, 2020
Replace it with Maropost Sales Cloud
Score 10 out of 10
Vetted Review
Verified User
We have been long time users of the Maropost Marketing Cloud, and recently of Maropost Sales Cloud. Myself and a sales team are using it.
The biggest problem that we fixed by using Maropost is the customer experience. In the past, we faced challenges of losing customer info during a support call, but with Maropost, it easily links all aspects of the customer and tracks their history. As a result, they love the experience, which has made a huge improvement on referrals and repeat customers.
The biggest problem that we fixed by using Maropost is the customer experience. In the past, we faced challenges of losing customer info during a support call, but with Maropost, it easily links all aspects of the customer and tracks their history. As a result, they love the experience, which has made a huge improvement on referrals and repeat customers.
- Maropost is particularly strong in the customization aspect. As a sales person, I love using MSC because I can customize everything from A-Z.
- The features are endless, a personal fav is the Journey's feature with Marketing Cloud.
- Client support is quick to respond.
- Integrating payment within Maropost? It's not a huge deal, I just love the customization that they do, I wish they handled payment as well.
- It took a while for sales to reach what it is, but the move to Maropost Sales Cloud definitely spiked our return.
44.44444444444444%
4.4
66.66666666666667%
6.7
25%
2.5
MMC and MSC
Score 1 out of 10
Vetted Review
Verified User
We are an information marketing business that trains and coaches CPAs and attorneys. We engaged Maropost in January 2020 as an alternative email service provider to Infusionsoft, SendGrid and ConverKit. We use all three vendors and wanted to improve deliverabilty, open and CT rates and put "under one roof."
- I can't think of one thing that Maropost did well.
- The Sales Department shouldn't promise the customer what support can't deliver on.
- They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
- Negative ROI - Maropost cost my company tens of thousands of dollars of my teams time trying to get their product to perform as it was promised to work.
3.333333333333333%
0.3
3.333333333333333%
0.3
N/A
N/A
Infusionsoft, SendGrid and ConvertKit are better.
We use Maropost to send out e-mail blasts for marketing campaigns to our entire list of subscribers or to segmented lists of subscribers. It's a cheap, effective way to reach people, and Maropost has helped us increase our open rate.
- Maropost is an E-mail Service Provider first and foremost. They don't try to be all things to a marketer, so they're focus is on e-mail and e-mail deliverability.
- Our average open rate climbed from about 10-12% to 30-40% since moving to Maropost from iContact.
- They still need some work on their drag and drop e-mail builder. It's a bit clunky and not as customizable as I'd like to see.
- I'd like to see some more features in the "Journeys" area. Something at least one of their competitors does is have something that would equate to in Maropost as "Journey Merge Fields." These are not fields that are merged from the contact record, but instead merged in from the Journey itself. This would be extremely helpful in creating large journeys where most of the content is consistent, but every once in a while something needs to be changed, and instead of opening all of the e-mail campaigns inside that journey to update that little bit of content, it can just be updated in one place and the new information would merge into all of the e-mail campaigns.
- I haven't measured directly, but with 2-3x as many customers opening my e-mails, I'd say it's at least doubled my revenue from e-mail marketing.
- It costs a little more, but the increased revenue has been worth it.
78.75%
7.9
60%
6.0
N/A
N/A
Maropost is most closely related to iContact in that it's main purpose is to send e-mail. iContact is less expensive, but it inbox deliverability and open rate are less than half that of Maropost's. Also, Maropost has more automated list management features, which makes it more efficient.
Maropost is a far better e-mail service provider than Infusionsoft, but it can't replace Infusionsoft. Infusionsoft's marketing automation capabilities are leaps and bounds ahead of Maropost. In our organization, we use both of these software side by side. Infusionsoft manages all of our marketing automation and Maropost is used for any e-mail blasts to our list.
Maropost is a far better e-mail service provider than Infusionsoft, but it can't replace Infusionsoft. Infusionsoft's marketing automation capabilities are leaps and bounds ahead of Maropost. In our organization, we use both of these software side by side. Infusionsoft manages all of our marketing automation and Maropost is used for any e-mail blasts to our list.
January 28, 2019
Maropost - great for email marketing
We use Maropost Marketing Cloud to carry out our marketing campaigns across multiple channels including email, social, and search. It gives us the creative freedom to build out actual marketing automated machines that consistently give us qualified leads and buyers while also helping us keep current members engaged with the brand and reducing churn.
- Support: we were given a go to support person who is basically an account executive who oversaw our progress and was there to assist us with whatever we may need.
- Email open rates and testing abilities: Maropost supplies an array of different ways you can test to make sure you are getting the best opens and CTR's you can.
- The platform itself isn't at first intuitive. While we were given an account executive for success, the initial set up and onboarding process was not entirely great. We were left wondering where to click and lost amongst the general best practices on how to use the platform and how to get up to speed quickly.
- Email Drag and Drop Builder: EXTREMELY wonky. It's best if you know you're own HTML, CSS for email creation or use the option to upload your own templates. I should mention that they were planning on making the drag and drop feature better, but I'm not sure if that was ever completed.
- Helping to reduce Churn by an estimated 20%.
- Email deliverability was at 99.6%
- Email open rates were north of 20%
66.66666666666667%
6.7
80%
8.0
N/A
N/A